THE DIGITAL JEAN
The Digital Jean - takes center stage for S/S 13 with a barrage of statement looks cropping up across runways, trade shows and fabric fairs. The last few seasons have seen a dramatic change in print technology evolving designs from basic 2-D looks to vivacious digital illustrations, photo-real effects and engineered full-leg designs. Abstract imagery, laundry replicas and hybrid combinations are the key driving factors, fusing together neo-animal, tropical florals and eye-catching geometric patterns
Style THE DIGITAL JEAN with corresponding motifs for a futuristic fusion of bold color and vivid print. Psychedelic T-shirts and digital-screened skateboards add an urban feel, while bold floral-printed backpacks and hard-hitting baroque sandals secure a standout look.
THE BOYFRIEND BERMUDA
An essential Summer move-on to the boyfriend jean, THE BOYFRIEND BERMUDA is a key casualwear item for women's and junior's markets this spring. Widened, XL fits with longline inseams create a carefree, tomboy attitude popular with women's fashion week styling. Extra nods to menswear include pleat-front detailing, oversized scooped front pockets and an elongated fly. This item has its heart in the ‘90s all-American blue-jean look and stonewash laundries cement the its timeless theme.
Styling takes a cue from the fashion-pack. Much as the boyfriend jean became a fashion week essential, THE BOYFRIEND BERMUDA adds casual charm to high-fashion styling. Merchandise with on-trend activewear tees and add fierce heels, a directional visor with a designer bag to create style status.
THE DENIM DUSTER
The Denim Duster's A-line silhouette draws from its humble housecoat roots, while premium denim gives it a refined, modern feel. Saturated medium to dark indigos underline the polished look. Oversized patch pockets and collarless styles (or faux collars) are fresh takes on midcentury-flavored details. A sharp inverted pleat at the center back helps control volume.
Style THE DENIM DUSTER with a feminine sheer blouse tucked in a slim pencil skirt for a retro ladylike look. White pumps with a clear lucite-heel (worn with matching ankle socks) look modern yet hint at the item's 50s feel, as do slightly cat-eye plastic sunglasses with a bold brow bar.
Source : Style Sight - professional report 2013
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